Marketing Manager

Position Scope:

We are a product development and manufacturing company seeking a Marketing Manager to be responsible for messaging designed to both establish a brand and generate the right opportunities for the three brands/businesses the company operates.

Responsibilities:

A successful individual in this role will:

  • Possess an unrelenting sense of style as it relates to corporate identity
  • Define and profile prospective buyers and key influencers
  • Identify the best opportunities to create market pull from these prospects
  • Establish a brand identity and insure all marketing communications meet that identity
  • Create and coordinate message creation that supports company objectives
  • Using a budget, manage all external branding and marketing communications—such as:
    • Company Website
    • Whitepapers
    • Online Social Media
    • Trade Shows
    • Mail and Email Campaigns
    • Presentations and Marketing Collaterals
    • Videos
    • Articles and Press Releases
  • Establish lead generation targets, sales conversions, and other metrics
  • Plan and manage activities by measuring results

Required Experience and Skills:

  • Must have a portfolio of successful communications from his or her own previous responsibilities
  • Possess enough of a technical background to understand key differentiators in a tech savvy environment
  • Be able to write and edit semi-technical papers on such subjects once learned
  • High-level user of software used for content creation: photo, video, and layout
  • Possess photography and videography skills
  • More than five years of marketing and copywriting experience is desired, as is a four-year degree in a related field

Please apply with your resume along with 2-4 pages of some kind of marketing collateral that you were responsible for the creation of. (i.e. website, article, brochure, presentation, etc.) You may apply through the job posting or to hcz930@gmail.com


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